Lexian bar code supply chain managment tools

Increase your forecast accuracy.

Smart Supply Chain
Planning Solutions

Home» Demand Planning

optiimza dem

Advanced Forecasting

Optimiza Demand Planner or ODP is an advanced demand planning software application. It is designed to allow an organisation to build and maintain an accurate demand forecast within their business. The demand management tool is designed to give demand planners an early and accurate view of future sales plans, booked orders and demand forecasts, allowing rapid and effective decision-making.

Companies can typically expect a 15-20% improvement in forecast accuracy. Research has shown that this typically results in:

  • On average 15% less inventory
  • 17% improvement in perfect order performance
  • A 35% shorter cash-to-cash cycle

The impact on a company’s financials is significant, with few other inventory planning initiatives being able to yield equivalent returns.

Simple item level forecasting can satisfy many businesses, but with ever-increasing complexity being introduced by shorter product life cycles, every expanding regional and global customer bases and an explosion of new product variations and alternative brands, advanced demand management becomes a necessity.

Demand Planning software for ever increasing complexities!

In addition, the way we do business is also changing. Manufacturers, distributors, wholesalers and retailers need to constantly collaborate with their suppliers to ensure they are synchronised with demand variations caused by promotional plans and new product introductions. Hence, the need for an accurate and up-to-date demand forecast is greater than ever and the challenge companies face is to design an effective multi-dimensional model for your business that handles this complexity but is still easy to understand, operate and maintain. Optimiza Demand Planner software has been designed to meet these requirements.


Optimiza Demand Planner uses multi-level forecasting techniques that dynamically calculate seasonality and trends, intelligently selecting the right algorithm for each product level and aggregating or disaggregating the results up or down the product, geographical and / or channel hierarchy.

Optimiza Demand Planner allows the user to incorporate causal factors such as ‘Hours of Sunlight’ or ‘mm of rain’ when generating the forecasting.

Optimiza Demand Planner has a highly effective forecast accuracy and alerts function that ensures that focus is directed to the areas that will make the biggest difference to the business.

Optimiza Demand Planner includes a concept unique to sales forecasting software, called Data Streaming. This allows the forecast to be viewed and managed from any angle, for example:

  • Marketing can view and manage the forecast by channel
  • Sales can manage and view the forecast and budget by account manager
  • Finance can manage and view the forecast by cost and revenue
  • Production can manage and view the forecast by units and volume
  • Logistics can manage and view the forecast by inventory type.

Optimiza Demand Planner provides one single version of the truth, ensuring that all users look at the same numbers from different angles, making sense of what they see, and turning data into decision making information.

Optimiza Demand Planner provides the most flexible screen layouts and security settings available in sales forecasting software. Users can be provided with any level of access to functionality, products, families and models. This makes demand management collaboration a reality, giving you confidence that all users, including customers and suppliers, can view and edit only what is relevant to them.

Optimiza Demand Planner allows for Profiling which lets the user set up any number of events, promotion types, or demand profiles that can be applied to individual items or families of products. Profiles can be viewed in libraries that allow the user to apply them with ease. In this way, the system can learn from past events and enhance future forecasts.

Download the brochure: